Transformative
Digital Streaming Strategy
CHARGED produces all content in-house and retains 100% of the media rights.
Making our live & on-demand streaming platform like no other
Each racer has their own branded channel on the platform, that they 100% control.
Viewable for free on any device. It’s a new way for fans to watch races and engage.
Share their channel across any social media feed or other digital platforms.
Stream every race, post their own videos, engage fans and even live chat
Racers Make Money Promoting Their Own and Formula Charged's Sponsors Brands:
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They are influencers
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Endorsing and promoting products & services
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Brands receive direct affiliation with clean energy racing and the youngest professional racers
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Fans can shop and purchase products while consuming content
Opportunities Include:
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Logo and branding placement on the racer’s channels
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UGC created promotions for partners brands, products and services
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Real-life examples online of the racers using products
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Product placements (in the store or as sellable/clickable ads)
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Presented by” or “Powered by” rights
